Do you have that perfect idea for a website? Maybe you have been brainstorming a really cool product that you want to create. Whether its a cool product, service, or revolutionary idea, here are a few things to think about before you hire a website designer.
Consider Your Vision, Mission, Goals, & Steps When You Hire a Website Designer
Before you hire a website designer to design the pixel-perfect design, and hiring freelancers from all over the world, its a good idea to reflect on what you want. You need to determine your vision. Your vision is what you see the website looking like, the dream, the end result, its more descriptive than it is factual. For example, if you were a professional athlete you might have the vision in 2016 of looking super strong, bulky muscles, lean torso, and eating super clean super foods seeing yourself running on the beach at sunrise. With this example in mind, do you have an idea of what your website will look like? Vision has to do with what it looks like when its complete. Mission has to do with purpose. What are you setting out to accomplish with your website. Are you creating a new service, a new product, a new charity to change the world, a truth that will captivate people’s hearts. Then take the time to write down 1 to 3 specific goals with a time deadline. Finally, write down the steps that must be taken to achieve your first goal, that helps you reach your mission, which ultimately fulfills your vision. With this in mind, you will be properly organized going in a certain direction. Dave Ramsey says, focused intensity times God equals momentum. Having taken these steps you will be better prepared to have an incredible design. Make sure to share your vision, mission, goals, and steps with your web design team.
Look at their Work Portfolio
Before you hire a website designer, its important to take a look at their work portfolio. Many firms may specialize in only a few skills like logo design, but may be poor in web development. Or maybe the web design firm is average in all of their skills, but lacking in being the best in one specific skill. You will need to way your options and find the perfect web design firm that will meet your needs, your vision, and your mission.
Look at their Professional Skills
Take the time to checkout the individual members of the web design agencies team. Simply find their name and google their name. On LinkedIn you can find each and every person on their organization. Most web designers have a LinkedIn profile. If so, you can take a look at their past work history to better determine their skills and abilities to give you the best designs, logos, web development, and internet marketing service available. This little tip could save you thousands. Its important to consider who they are because who they are is who you will be teaming up with. Its more than a website, its a relationship that you are forming with a company, and every company is made up of people. In most cases, clients stay with their web design company for many years, so make sure that this will be a lasting relationship by doing a little due diligence beforehand. A simple google search of each employee could save you thousands.
See What their Customers Have to Say
One of the easiest ways to determine the validity of working with a web design company is seeing what their customers are saying. Web reviews have been known to be a trusted source of credibility when determining who to hire. Most companies don’t fake reviews, although you can be certain that most companies don’t put up bad reviews either. But if the company has a considerable number of good reviews that are specific in nature, you can be certain that the above average result of working with that company should be positive in nature. Furthermore, I suggest finding a similar prior client with a similar niche or market and reach out to them specifically via email or by phone. Either ask the company for a few sample websites from their portfolio, go to the website and contact the owner via the contact us page, or do a “who is” search on google. If you don’t already know, a “who is” search on google will provide you with a website where you can type in a website name and it will tell you who the owner of the website is, their email, and their phone number, provided that the owner of the website did not pay an additional $20 per year to hide their publicly available information. In most cases, the “who is” search will reveal who the web owner is, and you can politely followup via email, and ask the owner about his experience working with the company you want to work with. This information is objective, its not tainted, and you will get an honest opinion from a prior customer.
Compare their Pricing to Industry Averages
Simply google “cost of website 2016” and you will notice that as of 2016, you should expect to pay between $2,250 and $10,000 for a fully functional small business website. I should note that this average is usually based on the assumption of hiring several members of a web design team, photographers, designers, web developers, and internet marketers is a basic team, that will help bring your idea to life. Are there cheaper options, yes of course. Their are Do-It-Yourself websites like Shopify, Weebly, Squarespace, and WordPress are easy template based systems where you can drag and drop, one click install a modern design template. The unfortunate situation is that it is a template that has been used hundreds if not thousands of times across the web. This also excludes the years web design theory, best practices, and results oriented web development. In reality, web design is as much a profession as being a doctor, the only difference is that doctors made it really hard to become a good doctor, and there is no option to become a 1 day doctor. But web design has allowed the average person to become a 1 day web designer.
In all due respect, it takes years to become the best web designer on the internet. To Hire a Website Designer Choose wisely, do your due diligence, take your time, don’t rush, and consider the prior 5 things to consider when hiring a web designer, and you have a recipe for success, for finding the best design and development team for your project.
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